About Wayne Banks

35 years in the room where the decisions get made.

Wayne Banks has been the most senior finance and operations executive in some of Australia's largest and most complex organisations. He knows what boards need. He knows what CFOs are wrestling with. And he knows exactly where AI creates real value, and where it creates real risk.

Finance and the CFO lens

  • CA ANZ since 1991
  • Global CFO at GHD
  • AICD Graduate
  • Fellow, Governance Institute of Australia
  • Reads financial reality and board dynamics faster than any technology advisor

Technology executive

  • Executive roles at SAP, Workday, and DXC Technology
  • COO at UXC, an ASX-listed business
  • Deep immersion in enterprise technology and digital transformation
  • Knows the vendor playbook, and will never let a client be captured by a vendor story

Founder

  • Founded and sold Ignite Alliance
  • Understands how to move fast before the budget justifies it
  • Built from zero, the precise mindset AI adoption requires
  • Real scars and real lessons, so you do not have to learn them the hard way
Why it is rare

Finance, sales, operations, AI, and governance. One advisor.

Most fractional CFOs are accountants. Wayne is a CFO. He speaks finance and sales, when most CFOs cannot sell and most salespeople cannot read a P&L. CFO depth and AI fluency in one advisor is genuinely new. These are not five separate services. They are one person who has lived all five, and knows exactly how they connect.

Most advisors help you understand your business. Wayne Banks helps you grow it.

The Full Measure proposition
A direct conversation

No pitch. No obligation.

An honest conversation about where you are and what makes sense. If there is a fit, you will know within 30 minutes. If there is not, Wayne will tell you that too.